Inc. introduces China-Complete multi-byte address quality services for direct mailers targeting China to its suite of global direct marketing services.
Data Services, Inc. a leading supplier of US, Canadian and international direct and email marketing services, announced today that it will be adding the ability to standardize, correct and validate Chinese postal data in simplified mandarin character sets to its suite of international address hygiene services. will be officially launched as part of Data Services’ exhibition at the inaugural Direct Marketing Expo held as part of the Technology for Marketing & Advertising (TFM&A) Conference February 28 – 29, 2012 at Earls Court II in London, UK.
but adding the capability to perform similar data hygiene services for mandarin characters sets will allow us to meet the needs of those direct marketers for whom mailing to businesses and consumers in the local-language is a must.